Community Update – Summer fun coming to a close



Park & Recreation summer fun coming to a close, with fall programs just around the corner;

The City of Wisconsin Rapids Park & Recreation Department’s summer season is quickly winding down, as Mead Pool closes Thursday, August 20, while the Municipal Zoo closes Sunday, August 23.

But if one (or more!) of your “family members” is a canine, you can still experience Mead Pool this Friday, August 21, for Doggie Daze. Residents can bring their dogs – with up-to-date vaccinations and who meet other requirements – to romp in the pool for one final family-oriented splash.

But even as the summer season comes to an end, Park & Rec offers a full slate of activities for the fall, with registration beginning online or in person on August 24.

Register online for fall Parks and Recreation programs.Screen Shot 2015-08-18 at 1.44.41 PM

Programs include tumbling classes for children ages 2-9, soccer for children ages 3-7 and tennis lessons for children ages 4-10; along with co-recreational adult and men’s volleyball leagues.

Two unique programs that promise to be a lot of fun are Nerf Wars, a “soft” combat competition for young people ages 7-14; and Pickleball, a fast-growing – and fast-moving – sport that combines, badminton, ping-pong and racquetball.

Residents can also look forward to two special events: the Great Pumpkin Hunt on October 29; and, just in time for the holidays, cupcake decorating classes for all “kids” ages 7 through adult.

Park & Recreation programs are also about promoting youth-development skills. The always-popular Red Cross babysitting certification classes for young people ages 11 and older return in October.

Take time to visit the Park & Recreation website or call 715-421-8240, starting August 24, to get full details on how you can register for these activities!

Thanks for reading,

Mayor Zach Vruwink


COMMUNITY UPDATE – Senator Baldwin’s Waterfront Community Revitalization & Resiliency Act; Supermass presents second Riverfront designs; Wisconsin Rapids wins Blue Ribbon for best-tasting water



Senator Baldwin’s Waterfront Community Revitalization and Resiliency Act

In my State of the City Address this past February, I stated that now is the time for us, as a community, to recognize that a vibrant Downtown waterfront area is key to maximizing our potential for economic growth and making our area an ideal place to live, work and play. A strategic plan of action must include private investments in place; City property reuse; and preliminary design work for improvements along the east and west banks of the river by Supermass Studio. The goal has been to continue to build public support for development, while establishing a realistic scope and cost for the work.Baldwin resiliency act image

With this in mind, we are excited by the possibilities U.S. Senator Tammy Baldwin offers in proposed legislation she announced recently- The Waterfront Community Revitalization and Resiliency Act– which would support local efforts to revive waterfronts along the Great Lakes, oceans, rivers and lakes to promote robust and durable economic, ecosystem and community sustainability.

With specific regard to the Wisconsin Rapids area, the Waterfront Community Revitalization and Resiliency Act would make available tangible and impactful benefits, by:

  1. Funding grants ranging from $50,000 to $1 million to develop and implement projects such as improving waterfront access, acquiring easements from developers for public amenities and making infrastructure upgrades;
  2. Extending preferred status in other federal grant and loan programs to help waterfront projects move forward more quickly and help maximize the value of federal investments; and
  3. Establishing a network of Resilient Waterfront Communities to share best practices, highlight model communities and help attract new investment.

Given our attention to our waterfront, this bill is timely and potentially invaluable. The language in the bill strongly reflects our efforts and focus here in terms of acknowledging the importance of developing a viable community waterfront plan. The legislation also reinforces the vision of our citizens – a public investment in our waterfront development and infrastructure that reflects our focus on our Downtown waterfront district as a commercial – residential – recreational destination. I am pleased with Senator Baldwin’s leadership to make our waterways here and nationally a priority!

Supermass Studio presents second-phase Riverfront Design concepts

On a very related note, I was inspired to see City residents continue to help steer the direction of Wisconsin Rapids waterfront development last Wednesday evening, August 5. Supermass Studio co-founder and design team lead Taewook Cha presented the refined concepts for open spaces along the Wisconsin River at Veterans Memorial Park, following the Community Picnic across the river.

The City of Wisconsin Rapids and Supermass Studio show new River Front design concepts during a presentation August 5, 2015 in Veterans Park. Photo by RCCA Media/Travis Plowman

The City of Wisconsin Rapids and Supermass Studio display the latest Riverfront design project concepts during a presentation August 5, 2015 in Veterans Park.
Photo by RCCA Media/Travis Plowman

This was the second phase of the Riverfront Design project concepts, developed from feedback residents provided on the initial proposals presented at Lunch by the River in early July. Afterward, the public and City leaders were given the opportunity to express their opinions to Taewook during a Q&A and feedback session.

Having now twice engaged area citizens for their input on the early designs, Supermass plans to give a third presentation in September, incorporating additional concepts and changes from residents and City officials. Following that, City staff and I will undergo a process to gain further input from the public on the long-term vision for the spaces along the river. So stay engaged!

To ensure that all our citizens have the opportunity to engage with the design process, I strongly encourage you to visit our City website for a view of Taewook’s presentation from last week, and to get a full-fledged view of all the second-phase photos and maps. As we approach the final design, we will be reaching out for your specific feedback on the proposed designs.

If you missed the event you can view the video by RCCA Media.  

Wisconsin Rapids has Wisconsin’s “best-tasting water”

The City of Wisconsin Rapids Water Works and Lighting Commission (WWLC) won the 2015 title for

The City of Wisconsin Rapids Water Works and Lighting Commission (WWLC) won the 2015 title for “Best-Tasting Water” during the Wisconsin State Fair.

This past Monday, August 10, the City of Wisconsin Rapids Water Works and Lighting Commission (WWLC) won the 2015 title for “Best-Tasting Water” during the Wisconsin State Fair. WWLC submitted a water sample for the fair’s annual water taste-testing event and finished in first place. Samples were judged on the basis of taste, odor and clarity of appearance. Celebrity judges included representatives of MillerCoors, Ocean Spray, The Water Council, Public Service Commission and Wisconsin brew masters.

The competition – sponsored by the Wisconsin Water Association  – included 21 drinking water utilities from around the state. The taste test showcased the work of more than 900 water professionals in Wisconsin who provide safe, high-quality drinking water.

Wisconsin Rapids will now compete for a national title at ACE16, the American Water Works Association annual conference, to be held in Chicago, June 19-22, 2016.

Thank you for reading,
Mayor Zach Vruwink


Community Update – Waterfront Design Presentation, Community Picnic, “Raft the Wisconsin,” and Northwoods League All-Star Game Recap



Waterfront Preliminary Design Presentation

I am again excited to invite residents to continue to guide the future of the Wisconsin Rapids waterfront, this Wednesday evening. That is when Supermass Studio design team-lead Taewook Cha presents the refined concepts for open spaces along the Wisconsin River. This event will take place Wednesday, August 5, at Veterans Memorial Park at 8:30 p.m. Bring a blanket or a chair!

The concepts that will be presented have been developed from feedback received on the initial concepts presented at Lunch by the River in early July. The presentation will be followed by a Q&A and feedback session.

Our goal is to further guide the preliminary design toward an outcome that will best serve the community at large. Please join us!

Aug 5 Evening Presentation Invite

Join your neighbors for the Community Picnic

Also returning this Wednesday evening is an outstanding tradition begun by Incourage Community Foundationcommunity picnic. That’s when the fourth annual Community Picnic takes place, from 4:30 to 8:00 p.m., adjacent to the Tribune Building, at the intersection of 1st Avenue S. and Johnson Street in Downtown Wisconsin Rapids. Residents of all ages can enjoy delicious food, live music – and a petting zoo!

It has been extremely gratifying to see this event grow and evolve each year. Even more heartening has been the donations of time, money and other forms of support by so many citizen-volunteers and local businesses making it truly a “community” picnic.

The Community Picnic provides a wonderful time for area residents to gather and enjoy being together in a celebration of our community. I look forward to seeing you there. 

“Raft the Wisconsin” Race

Join me for the first ever “Raft the Wisconsin” Race where I will be paddling and running with others this Saturday morning, August 8.

Beginning from the Tribune Building, individual competitors will paddle a raft across to the east side of the river, and finish by running the rest of the distance to the Witter Field. Winners will be recognized on-field prior to the Rafters game that evening. The race begins at 10:00 a.m.

Rosco-Rafting-There is a $10 entry fee. which includes a raft and paddles for the race, a Rafters hat, a ticket to that evening’s Rafters game, a guaranteed Rosco Rafting Bobblehead and post-race snacks at the stadium.

Please join me Saturday morning to participate in this fun event! You can register by emailing 

Kudos to an All-Star-caliber community

All-Star-Game-2011-250x187On Tuesday, July 21, Wisconsin Rapids hosted the Northwoods League All-Star Game at Witter Field. It was another memorable and festive occasion, highlighted by a free-swinging Home Run Challenge, an exciting nine innings of high-level collegiate-star baseball and the energy generated by a stadium- capacity turnout. The selection of our City to host this event for the second time all-star-logo_finalin just the past few years is a tribute to the outstanding job done by the management and staff of the Wisconsin Rapids Rafters baseball organization, City partnership and sponsors; the outpouring of support our community of enthusiastic and knowledgeable fans has displayed for our local team; and the warm and cordial reception our residents extend to the many visitors who attend these events. Congratulations to our community for again hitting a home run in hosting another successful All Star Game!

Mayor Zach Vruwink


Community Update – State Recognition/Assistance for City’s Downtown Revitalization Initiative



Wisconsin Rapids Welcomed into State’s Downtown Revitalization Program

wedcBack in January of 2014, the Wisconsin Economic Development Corporation (WEDC) took note of the important role that downtowns and historic commercial districts play in their communities, and in Wisconsin’s overall economy. They also understood the significance the “Main Street” program has played in Wisconsin communities since its inception in 1987. But in our case and others, taking on the full fledged responsibilities of the Main Street program is a feat. As a result, WEDC developed the Connect Communities Program as way to provide local civic leaders with access to resources and networking opportunities to start and maintain a district revitalization effort. A pathway, of sorts, to becoming primed for participation in the Main Street program. Since the program launched, participating communities have reported adding 175 net new businesses and more than 500 jobs, as well as $30 million in private investment.

I am pleased to report that WEDC today officially recognized the City of Wisconsin Rapids as just one of 18 communities around the state to be accepted into the Connect Communities Program this year. Applicants for this recognition were tasked with explaining the type of activities or assistance that they hope to undertake, as well as identify a local team that will be responsible for carrying out activities and participating in program events and training.

Among items presented to WEDC, Wisconsin Rapids shared details of the initiative under way LBTRto develop preliminary designs for enhancements to public spaces along the urban section of Riverbank. Residents were able to view early design concepts and alternatives at Lunch by the River on July 2.

The Connect Communities initiative goes beyond mere lip service. It provides Wisconsin Rapids with access to a variety of resources and training, including:

  • A Network to get new ideas from staff and other participating Connect Communities;
  • On-site visits from WEDC Community Development staff to assist in identifying needs and offering assistance;
  • Training opportunities for leadership and staff; and
  • Access to WEDC’s downtown development online library, and to specially developed resources and training materials.

We are proud that Wisconsin Rapids has been selected by the Connect Communities Program. This designation validates the vision shaped by years of local support – from the planning of civic leaders from years past down to our present day, to the interest and suggestions of everyday community residents. With continued engagement from our citizens, our involvement with Connect Communities will help us to leverage the unique assets of our Downtown Riverbank district.

Reinventing Our Future – The Time Is Now

Our City’s selection for inclusion in the State’s Connect Communities Program reaffirms points I made in an op-ed Column published last Saturday in the Wisconsin Rapids Daily Tribune, regarding the importance of reinvigorating our City’s Riverbank area. (The Column will also appear in this weekend’s edition of the Wisconsin Rapids City Times).

In this article, I detailed the ways in which Wisconsin Rapids has begun a public effort to river2recognize and identify the potential return on public investments in one of our most precious resources – the Wisconsin River.  These initiatives included developing preliminary designs for enhancements to our public spaces along the urban section of Riverbank; and developing specifications and attaching cost estimates to some of the already identified. planned and resident-inspired improvements.  In a few short weeks, we will again engage with our consultant as they further define the preliminary designs of the public waterfront.

As mentioned in my 2015 State of the City Address this past February, the time is now for the city to reinvent the place we live, work, dine and entertain … and to reimagine and transform our local economy into one that is more diverse, and continuously attracts investment and talented, entrepreneurial people.

To read the full text of my op-ed piece, please follow this link

Thanks for reading,

Mayor Zach Vruwink


Community Update – Put Your Business on the Map!



Put Your Business on the Map … with Google

PYBOMIt is estimated that businesses that are online are expected to grow 40 percent faster than businesses that are not online.  That is why, early in 2014, the City of Wisconsin Rapids began working with Google on “Get Your Business Online.”  This initiative was designed to make it fast, easy and free for local businesses to spread the word about their businesses, by getting listed on an online search engine.

Now, I am pleased to announce that we are again collaborating with Google to help local business owners, through “Put Your Business on the Map.”

“Put Your Business on the Map” is designed to help local businesses increase their presence online with a variety of resources, including online listings and website creation services – all, available at no cost.

To get started, you just need to create an online listing and verify your business with Google by visiting  Or, you can call City Hall.

Being online helps increases your visibility, which helps to ensure business growth and competitiveness.  We believe all of our local businesses here in Wisconsin Rapids should be found online.  “Get Your Business on the Map” is designed to help strengthen our community, by connecting local businesses and customers so they can easily support each other.

Join us, as we work to get every Wisconsin Rapids business online and seen by the world.  Let us help you “Put Your Business on the Map”! 

Thanks for reading,

Mayor Zach Vruwink


Community Update – Riverbank Preliminary Designs



Riverbank Project Preview at Lunch by the River

Last Thursday, attendees to Lunch by the River had the great and fun opportunity to view several preliminary designs for our riverbank open spaces, as presented by Supermass Studio, the City’s riverfront design consultant.

The displays included the overall programming and planning framework of the riverbank park Supermassareas between Wisconsin Rapids dam and Riverview Expressway; as well as more detailed conceptual designs of Legion Park, Mead Rapids View Park, Veterans Memorial Park, and the west riverbank south of the Grand Avenue bridge area. Supermass representatives were on hand to offer project updates take your feedback and answer your questions. My favorite, the ‘Performance Knoll’ at Legion park where larger concerts could be held throughout the summer. It is also neat to see an alternative to that concept, a take on the city’s first swimming pool! The hammock grove was unique and could be a fun addition to our riverfront space!

You can view all the design boards here.  We are also welcoming your feedback! Comment below, on Facebook or by contacting myself or Planning & Economic Development Director Adam Tegen.

Thanks for reading,

Mayor Zach Vruwink